Guidance Ltd Outsource Marketing Function to Fast Floor
Leicester-based positioning technology business Guidance Ltd have awarded a contract to Fast Floor to provide an outsourced marketing solution for the business.
Guidance are globally recognised as a leader in the field of laser and microwave positioning technology which is utilised for both marine applications and for industrial applications.
Fast Floor have been delivering specific marketing services to Guidance over the last 2 years. More recently, Fast Floor Director Paul Clarke has been working closely with the Senior Management Team; providing strategic input around the company's growth plans and marketing plans. Fast Floor will effectively assume the role of the company's marketing department; providing leadership and ensuring individual projects are of the highest standards and fit for business purpose.
One of the first projects already undertaken within this new relationship has been to help advise on and subsequently deliver a highly engaging presentation for an Oil & Petroleum delegation from Brazil, during their recent visit to the company's HQ.
Fast Floor Director Paul Clarke comments "Guidance have a global reputation for outstanding positioning technologies and products. We were delighted to have been asked to play a role in the company's recent strategy development and equally delighted that the outcomes of this have been very positive. The follow-on opportunity to assume responsibility for the company's entire marketing function is one which carries significant responsibility. The expertise of our team - in particular with our track record of helping businesses with technical products and services - will help ensure we deliver against the strategic objectives. Guidance are an extremely high calibre business with exciting international growth plans and we are really pleased to have this opportunity to help them achieve their goals".