Fast Floor win major Outsourced Marketing contract with BWB Consulting - 21 Sep 2011
Fast Floor have been awarded a major contract with BWB Consulting, the Midlands based multi-disciplinary consultancy. Operating across environmental, infrastructure and property based projects, the company - which has offices all over the UK - has chosen Fast Floor to provide a fully outsourced marketing service which will encompass strategic, creative and technology based support.
This contract award follows a highly successful period of strategic marketing consultancy where Fast Floor worked alongside the senior Management Team at BWB to deliver a strategic marketing plan for the business. Many of the recommendations are being implemented over a 12 month programme and work has started already on a refreshed brand for the business together with a complete new set of Corporate Identity Guidelines. From this refreshed branding, new suitable focussed marketing materials will be produced to help strengthen the company's position as it grows and undertakes larger, more prestigious projects over the coming months and years.
BWB deliver expert services into a variety of sectors including Nuclear, Multimodal, Environmental, Property, Rail and Road. Fast Floor have a successful track record of delivering business-focussed marketing in these sectors and a part of the remit being undertaken is the revision of much of the company communication across several complex areas and processes.
The outsourced marketing arrangement enables BWB to utilise the skills and experience of our entire team. It also places responsibility for leading their entire marketing function with us, a responsibility we do not take lightly. Our experience in managing outsourced arrangements of this type will result in increased resources being made available to them whilst at the same time, provide significant cost savings in comparison with the traditional overheads associated with a typical in-house marketing department. We will be working as though we were members of their staff and interacting with numerous personnel within their business on an ongoing basis.