Major garden centre outsource their marketing to Fast Floor - 25 Jan 2010

One of the largest and most successful independent garden centres in Leicestershire have outsourced their entire marketing to Fast Floor recently.
Palmers Garden Centre, established since 1911, have committed to a 12 month programme of marketing & communication development following a strategic review undertaken by us during 2009.

Although the business has a loyal customer base, like many garden centres the business is heavily reliant on footfall throughout the year. We are leading a series of marketing initiatives and a re-positioning exercise to help ensure a greater market share, more proactive customer management and loyalty benefits and an enhancement to the range of initiatives offered to customers by the business as a whole.

The remit agreed within the Outsourced Marketing Model includes a complete re-brand and a fresh corporate identity framework, new signage, new print media, a new Content Managed Website, a bespoke web-based Customer Relationship Management System (for use within the retail environment), a new customer loyalty membership scheme with all associated deliverables and the introduction of other new initiatives designed to strengthen the interaction between customers and Palmers Garden Centre.

As with most Outsourced Marketing Models of this type, we are acting as their entire marketing department, being responsible for leading a programme of significant improvement and delivering specific projects to fulfill this. The programme is also enhanced by a series of quarterly reviews.

Recent News, Events & Projects

  • Fast Floor win contract in Australia for Property Inspection software

    McDonald Surveys have awarded the contract for a Property Inspection Management System to Fast Floor. The Perth-based Western Australia company provide a variety of surveying services across Rail, Construction, Retail and Mining sectors. 

  • Connected Distribution Ready for Complete Website Redesign 

    Connected Distribution are a Cheltenham based trade distributor of hi-fi and custom installation products and are the sole UK distributor of several highly respected brands and sub-distributors for other leading electronics manufacturers. 

  • Fast Floor will be attending the Insight Show!

    We are excited to be attending the Insight Show next week, Wednesday 8th March at Olympia London.

Enterprise e-commerce

 "Our business-led approach to eCommerce sites extends way beyond the traditional shopping cart experience."

View More

QUALITY, RISK & COMPLIANCE SOFTWARE

"We provide Compliance Software solutions covering Risk, Audit, Safety and Quality Management to companies worldwide"

View More

Send us your details and we can contact you personally

Our Clients Include:

Registered Office: Fast Floor Multimedia Ltd, 64 Mansfield St, Leicester LE1 3DL - Company No. 3876609 VAT No. 645347820

© 2018 Fast Floor Multimedia Ltd.